The Top Cologne for Men, According to a Fragrance Expert Who’s Sampled Them All

Choosing the ideal men’s cologne is a personal journey influenced by budget, taste, and occasion, all with the aim of enhancing one’s natural scent. The variety of cologne compositions allows for a range of fragrances, each crafted to complement and highlight an individual’s character, enhancing their experience and that of those around them. On the other hand, a poorly chosen cologne can have the opposite effect, as anyone who has encountered an overpowering fragrance knows.

The art of selection is crucial. To find the cologne that suits you best, it’s important to familiarize yourself with different fragrance families and identify which ones align with your lifestyle. For example, woody, citrus, or aromatic fragrances are often preferred for daily use, becoming a “signature scent” that others associate with you.

Leila Zagwolsky, co-founder and CEO of LUXSB, says, “Woody scents are known for their depth and warmth, often perceived as classically masculine.” In contrast, aromatic and citrus fragrances are described as “lively, invigorating, and versatile,” making them excellent choices for all-season wear. While spicy or leather scents are more intense, they also have their moments, offering a rich sensory experience when the occasion calls for it.

Whether you’re looking for a daily staple, a mood booster for gloomy days, or a bold choice for special occasions, there’s an exceptional fragrance that’s sure to draw compliments and resonate with you personally. Each scent has been meticulously selected and cherished by our team.

GQ’s Top Picks for Men’s Cologne

  • Everyday Signature: Le Labo Thé Matcha 26 EDP; £230 for 100ml
Cc: Cult Beauty
  • Timeless Classic: Ralph Lauren Polo EDT; £60 100ml
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Cc: idealo
  • Unique Selection: Arquiste Misfit EDP; £180 for 100ml
Cc: Fiole
  • Iconic Scent: Chanel Bleu de Chanel EDT; £104 for 100ml
Cc: The Perfume Shop
  • Opulent Choice: Louis Vuitton Imagination EDP; £255 for 100ml
Cc: Louis Vuitton
  • Enduring Fragrance: Tom Ford Beau de Jour EDP; £155 for 100ml
Cc: So Lippy
  • Understated Elegance: Escentric Molecules Molecule 01 EDT; £104 for 100ml
Cc; cult beauty
  • Versatile Unisex: Calvin Klein CK One EDT; £30 for 100ml
Cc: the perfume shop
  • Rich Woody: Hermès Terre d’Hermès Eau Intense Vétiver EDP; £83 for 100ml
Cc; Amazon UK
  • Vibrant Citrus: Ormonde Jayne Gatsby 22 EDP; £125 for 100ml
Cc; shy mimosa perfumery
  • Crisp Freshness: Diptyque Eau de Minthé EDP; £153 for 100ml
Cc: John Lewis
  • Elegant Floral: Aesop Rōzu EDP; £145 for 100ml
Cc; Myorigines
  • Warm Spicy: Dior Sauvage Elixir Parfum; £189 for 100ml
Cc; Harrods

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